Simon Sinek wrote the literal and literary book called Start with Why. Just the title is its own book. When I am helping people think about starting a business, or changing a career, or … I run into the fact that your why is often a who. Who do you want to do...
When a group of Redditors came together this month, they breathed new life into the company Gamestop and cost large hedgefunds billions of dollars. This example shows the power of individual initiative in a free market. While many of those buying Gamestop stock were...
A small business is not a way to get rich. To any who say it is, I say, “Hah!” When I stand in a parking lot outside a row of small businesses, I see hard workers, I see practiced craftsmen and women. I see wealth beyond the formulas of Robert Kiyosaki or...
Find What You Want
What Is Your Story?
I learned to love small business from watching my parents lead a small church and a Christian school. A non-profit may not seem like the best boot camp for business training, but it taught me to see the people I serve: you.
Your story matters.
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Small-Time: We’re all about you
What You Do Matters: it’s not just a catchphrase, it is a frustratingly real part of why we small business owners put in the extra hours and deal with uncertainty.
If you are trying to start a business because you love your customers and the work you do, this is the place for you to learn to market that business.